Energolux. Products packaging and web design
About the company:
The name of the company, consisting of 2 parts Energy and Luxury, found its reflection in the moto of the brand: «Innovative Energy of Comfort».
Today Energolux products: industrial and residential
The objective of the project, guided by the new marketing strategy, the needs of the market and the target audience, is to create a new look for the brand, capture new consumers and further motivate loyal fans of the brand. The impact of branding and marketing efforts should lead to an increase in Energolux brand recognition and sales. We have developed a concept design and layouts for company packaging. These are very informative boxes in a modern European style, with a lot of marketing information, benefits for consumers, the personal appeal of development engineers and product creators. Package design translates the Swiss origin of Energolux and at the same time is a convenient medium for marketing messages that make purchasing decisions easier. We also developed a design layout for the company's website. (www.energolux.com)
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